Glenmuir's new Hi-Cool men's and ladies' shirts offer golfers the best of both worlds - outstanding performance combined with exceptional comfort.

The Scottish company, one of Europe's leading golf apparel brands, has introduced three new shirts to its Men's Performance Series and five to its Ladies' Collection. They all offer the soft-handle feel not found with all-synthetic fabrics such as polyester or nylon.

All garments are manufactured from soft, stylish and lightweight 70% cotton 30% polyester jersey and feature the renowned Hi-Cool Moisture Management System, which delivers extra stretch performance while drawing moisture away from the body to provide exceptional quick-drying wicking properties.

Marketing Director, Andy Bough, said: "Research has shown us that increasing numbers of golfers are looking for modern clothing that will keep them cool on the course, allow freedom of movement and deliver outstanding performance. We have reacted to that with our largest-ever range of performance wear and we believe this has established us as a major player in that market. The reaction from retailers and golfers has been fantastic."

The men's range, which sells for £33.50 include the following: The Hi-Cool Zip shirt has contrasting textured side & sleeve panels and a zip neck and is available in three colours - light blue/white, black/citrus and white/navy.

The Hi-Cool Mock features a mock collar and raglan sleeves, with contrasting textured panels at the front underarm. It has three colour schemes - white/light blue, citrus/black and navy/white.

The Hi-Cool Panel has contrasting textured panels to the side and over arm, with a concealed button neck and anti-curl collar. Light blue/white, black/citrus and navy/white versions are available.

The new Ladies' Performance Shirts include:- The Lilly, Megan, Izzy, Jane and Cara. They come in a shaped fit to maximise fabric performance and comfort. The designs include cool and contemporary colours with contrasting panels and patterns and all feature the Glenmuir woven label on the left side seam. The suggested retail price for Lilly and Megan is £34.65 each, while Izzy, Jane and Cara are £32.55 each.

8:01am Tuesday 27th May 2008

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